Most Common Reasons Your Blog Is Not Generating Revenue
Suppose you are running a blog for years but still unable to make ample money out of it. Why? It is because you are not putting all your efforts in blogging such as creating information-rich content, marketing it on social media, responding to your visitors, etc. Therefore, you are unable to make ample money out of it.
Along with the above mentioned facts, there are some other important things, as well, that you will need to keep in your mind if you want to make money out of your blog. Following are some of the most common reasons why your blog is not generating revenue.
1. No Or Less Content Promotion:
We all are aware of the fact that content plays the major role in making and destructing a blog. However, you cannot simply write and publish an information-rich post on your blog and expect it to go viral on its own. You need to make it go viral by promoting it. Promote it on every possible platform and you will notice the difference it will make.
2. Targeting The Wrong Audience:
When it comes to marketing or promoting your blog or its post, you must make sure that you are promoting it in the place where your targeted audience exists. If you are marketing it in the wrong place, you are likely not to get the response you are looking for and all your efforts will be wasted. Therefore, before you start marketing, make sure to choose the right platform for it.
3. No Specific Niche:
In case, you are covering different industries at an instant, you are not likely to make money out of it. It is because, in order to make money, you need to target the audience and your niche describes which audience you need to target for your blog. However, if you are blogging in multiple niches, it would be hard for you to target any of them. Therefore, make sure to carry a single niche for your blog.
4. Just Sharing Links:
Most of the amateur bloggers think that they only had to create profiles, pages and circles on different social media networks. Once created, their duty is to share the links of their posts. However, it is not what they think. The people having millions of fans and followers on their profiles and pages do like that and it took them years to reach at this point.
Therefore, in the beginning, you need to build relationship with the people you meet on social media. Else, you would not be able to convert them into your blog visitors. Once you have gathered enough fans and followers, you can simply tweet your post and call it a day.
5. Too Many Ads:
If you have placed ads more than the content, there are chances that you will not be able to make money out of your blog. It is because a blog is basically about sharing information. Therefore, you must make sure to display less ads and their placement should be done appropriately. Also, do not integrate pop-ups in your blog because it compels new visitors to leave your web and go for another.
6. Catchy Titles And Taglines:
It is a known fact that readers judge the post by its title. If it looks compelling and hooks their interest, they are likely to read it. In case, it does not, they will not stay for a second on your blog. Therefore, you must spend time on giving your posts eye-catching and attractive titles.
7. Give Them A Reason To Stay:
If you want to reduce the bounce rate of your blog, then you will have to give your readers a reason to stay. Means that the content you are publishing on your blog should not be something that can be easily available on hundred other blogs.
Try to explore the topics that are not unveiled or covered by very few people in the blogging world. A good way to write such posts is to read the posts of other bloggers and identify the area which needs more clarification.
8. Dull Theme:
One of the most common reasons why people are not staying or returning to your blog is its theme. If you have picked up a theme having dark colors that hides the text or make it hard for visitors to read, they are not likely to put pressure on their eyes just to read what you have written and they will move on to some another blog. Therefore, make sure to select light-color themes to make your blog visually appealing.
9. Plain Blocks Of Text:
No matter how well you have researched on the topic and written a post on it, you need to make it attractive. You cannot simply post the plain blocks of text to your readers and expect them to read it to the end. You will have to make your posts attractive. Therefore, it is must to add some colorful yet relevant pictures in your posts.
Mentioned above are some of the most common reasons why people are unable to make money out of their blog. There may be some other reasons, as well, behind its lesser productivity. Therefore, it is important to analyze your website. In case, you are unable to do it on your own, hire someone to analyze your website and determine where you are lacking. In this way, your efforts will no more be wasted and you will likely to achieve your desired goal sooner.